Her marketing took a back seat as her business grew, and she was barely posting on social media. She also felt that her brand voice didn't suit her brand any longer and wanted to change it to be more relatable to better connect with her community.
We also took on content strategy and production. The content strategy allowed her to not have to think about what content was going out and have her solely focus on the content only she could create (e.g., talking reels) while we took care of the rest.
We created a custom brand kit that sounds and feels like her so she could project her business the way she wants and in a way that resonates with her ideal client.
She feels like a weight has been lifted off her shoulders and can focus more of her energy on the part of her business that matters most — helping dog owners and their dogs live balanced and fulfilled lives.
Several of her content pieces have gone viral during our time together, and she has maintained a consistent flow of inquiries. Her marketing is always "on" even though her business is busier than ever, and she is doing less work for social media than before.